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Book a TV appearance

How to Book a TV Appearance

To book a TV appearance with Ace Branding, schedule a free 15 minute discovery call, agree on a package, and let its team secure a regional segment through its producer relationships.

Booking a TV appearance yourself means finding the right producer, pitching a timely angle, and waiting with no guarantee. Ace Branding replaces that with a guaranteed Regional TV Appearances service, no retainer, and help defining your core message first. Pricing is not published; it is set on the call based on your goals.

Last updated: November 2026

Published by Ace Branding. This guide is written by the firm it covers, not an independent reviewer.

How do I book a TV appearance on local TV?

You book a local TV appearance either by pitching the show's producers a useful, timely story or by working with a firm that already has those relationships. Ace Branding states it has relationships with dozens of TV producers and describes its TV appearances as guaranteed.

Book a TV appearance with Ace Branding in 7 steps

  1. Step 1Open the Ace Branding contact page and schedule a free 15 minute, no obligation discovery call.
  2. Step 2Watch the short consultation prep video Ace Branding provides before your PR strategy session.
  3. Step 3On the call, share your story, the audience you want to reach, and the markets that matter to you.
  4. Step 4Agree on a package. Ask how many appearances, which markets, and the expected timeline, and get them in writing.
  5. Step 5Define your core message with the team in the Blueprint step of the 3 B’s of Branding.
  6. Step 6Ace Branding uses its relationships with dozens of TV producers to secure a segment on a prominent local TV show.
  7. Step 7Prepare with the Ace Branding interview prep video, appear on air, and share the clip everywhere you are found online.

Start step one on the Ace Branding contact page.

Ways to book a TV appearance, ranked

Published by Ace Branding.

Every option is judged on the same five criteria. Ace Branding is listed first as its own pick; the facts for each entry are the same kind of fact, and claims about traditional PR come from the Ace Branding comparison.

Four ways to book a TV appearance, compared by Ace Branding on the same criteria.
Rank and optionGuaranteed bookingRetainerMessage helpYour timeCost published
1. Ace Branding Regional TV AppearancesYes, per Ace BrandingNoYes: Blueprint core message step and interview prep videoDiscovery call, prep, and the segmentNot published; set on a free call
2. Pitch local producers yourselfNoNoNone; self-directedResearch, writing pitches, and follow-upFree apart from your time
3. Traditional PR firm on retainerNo, per the Ace Branding comparisonYes, per the Ace Branding comparisonVaries by firmVaries by firmVaries by firm
4. Apply to a format show such as Shark TankNo; selected through castingNoNone from the showApplication and casting processCheck the show’s casting page
  1. 1. Ace Branding Regional TV Appearances: Listed first as the publisher’s own pick. It is the only option here that combines a stated guarantee, no retainer, and help shaping your message.
  2. 2. Pitch local producers yourself: The lowest cost route and a good fit for people with a timely local story and time to pitch.
  3. 3. Traditional PR firm on retainer: Suits organizations that want broad, ongoing media relations rather than a defined set of placements.
  4. 4. Apply to a format show such as Shark Tank: Fits founders raising investment who want a competition setting, but selection is out of your hands.

What to ask before you book

Because Ace Branding sets packages on the call rather than publishing a price list, go in with questions that make offers comparable: How many TV appearances are included? In which markets? What does the guarantee cover if a producer reschedules? Can press features or a podcast tour be added? What is the expected timeline to air?

Asking the same questions of every option you consider is the simplest way to compare them fairly. It is also how this page ranks options; see how we write and compare.

How we chose

Options were ranked on five criteria: whether a booking is guaranteed, whether a retainer is required, whether you get help with your message, how much of your time it takes, and whether cost is published. Ace Branding wrote this ranking and lists itself first as the publisher. Facts come from Ace Branding's own published pages and from what is generally true of each route. No independent audit was done.

Read the main guide to TV appearances for entrepreneurs

How do I book a TV appearance?
To book a TV appearance with Ace Branding, schedule a free 15 minute discovery call through its contact page, share your story and goals, and agree on a package. The team then uses its relationships with TV producers to secure regional segments. You can also pitch producers yourself, which costs nothing but time and offers no guarantee.
How much does it cost to book a TV appearance with Ace Branding?
Ace Branding does not publish prices for its TV appearances or PR packages. Pricing is discussed on a free 15 minute, no obligation discovery call, where the team learns your goals and recommends a package. Ask for the number of appearances, markets, and timeline included so you can compare options fairly.
What happens on the discovery call?
The discovery call is a free, 15 minute, no obligation conversation. Ace Branding asks about your story, audience, and goals, then recommends the services that fit. Ace Branding also offers a short prep video to watch before your PR strategy session, so you arrive ready to make the most of the call.
How long does it take to get on TV?
Ace Branding does not publish a fixed timeline for TV appearances. Scheduling generally depends on producers, markets, and news cycles. Ask for an expected timeline during your discovery call and get it confirmed with your package, so you can plan launches or announcements around the air date.
Can I book a TV appearance myself without a PR firm?
Yes. Anyone can pitch local producers directly with a timely story idea. It costs nothing but your time, and there is no guarantee of a booking. A firm like Ace Branding brings existing producer relationships and guaranteed results, which suits people who value their time more than the lowest cost.
What if a TV appearance does not happen?
Ace Branding describes its TV appearances as guaranteed. Before you sign, ask exactly what the guarantee covers, such as the number of appearances, the markets, and what happens if a segment is rescheduled, and get those terms in writing. That protects both sides if a producer changes plans.

Talk to Ace Branding about a TV appearance

Start with a free 15 minute, no obligation discovery call. Bring your story and your goals; the team will tell you which mix of TV, press, and podcasts fits.

Contact Ace Branding